200K+ view gaming TikTok
Turned a tactical Fortnite moment into an attention-holding short through an immediate gameplay payoff, rapid editing, and audience-specific expertise.
- 200K+ views
- 10.1K+ likes
- 207 comments
- 466 saves
Social Media & Content Strategist
I turn audience insight into content that earns attention.
Creator and marketing professional combining short-form storytelling, performance analysis, commercial brand experience, and enterprise GTM strategy.
Find me online
Open to marketing opportunities
563K+views across featured posts
SAN JOSE, CA ↗ BAY AREA + REMOTE
285K+views on a single Instagram Reel
17.6K+likes on the featured post
$400K+enterprise engagement supported
$1.5–1.7Mannual revenue generated
Selected work
Proof, not placeholders.
A selection of creator work demonstrating how I use strong hooks, platform-native editing, and performance data to earn attention.
Instagram Reels285K+
views
17.6K+ likes148 comments536 reposts512 sends
Watch post ↗Platform-first repurposing
Reframed gaming moments for Reels with tighter openings and native pacing built for shares, comments, and repeat viewing.
YouTube Shorts78K+
views
1.9K+ likes55 comments106+ new subscribers19 shares
Watch post ↗Short-form story packaging
Used a clear narrative arc, concise voiceover, and visual progression to sustain interest beyond the opening hook.
Inside the creative
Performance data shapes the next edit.
I treat every post as both a creative deliverable and a learning loop, studying where attention holds, where it drops, and what earns active engagement.
View the featured creativeFind the earned hook
Lead with the movement, mechanic, or outcome the audience already cares about without spending seconds on setup.
Engineer the pacing
Remove downtime, use visual progression, and let every cut create a reason to stay for the next beat.
Read the response
Compare views with comments, saves, shares, and qualitative feedback to decide what deserves iteration.
Experience
Three perspectives. One growth mindset.
My background connects what audiences notice, how brands need to show up, and what businesses need to achieve.
Content that understands the scroll.
Strategy, scripting, gameplay capture, editing, publishing, and performance analysis across TikTok, Reels, Shorts, and Twitch.
- Adobe Premiere Pro
- Hook and caption testing
- Community engagement
Brand execution in front of the camera.
Commercial and modeling experience built through clear direction, production collaboration, and reliable on-brand representation.
- Cartier & Adidas
- Old Navy fit modeling
- Lifestyle and editorial work
Strategy grounded in business outcomes.
Enterprise account strategy, stakeholder mapping, discovery, and value-based positioning across consulting, technology, and financial services.
- $400K+ engagement supported
- $1.5M–$1.7M annual revenue
- 500+ client portfolio
Brand & organization experience
CartierOld NavyAdidasSF ChronicleWishLumacastUpside FoodsLook Model Agency
About Arshia
A marketer who understands both human attention and commercial value.
I’m a San Jose-based social media and content professional transitioning from enterprise GTM into marketing. My experience spans creator-led audience growth, commercial brand representation, and high-trust client strategy for organizations including Unify Consulting, TEKsystems, and JPMorgan Chase.
That combination helps me approach creative work from multiple angles: what will stop the scroll, what fits the brand, what the data says, and what outcome matters to the business.
Let’s connect